Webflow
About the company
Webflow is a leading SaaS platform for web design and development, enabling users to create and launch responsive websites without coding. It integrates intuitive visual design tools with a robust CMS (Content Management System) and reliable hosting solutions. Valued at $4 billion USD and boasting a growing user base of 3.5 million, Webflow stands as a unicorn startup and a trailblazer in the no-code industry.
Overview
As an early pioneer of Webflow, I have been instrumental in expanding its marketplace by designing premium templates that have empowered thousands of startups and entrepreneurs to build their websites with the platform.
Objective
Enhance and expand Webflow’s marketplace by developing premium templates that drive increased sales and elevate platform awareness.
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Sónia Alves
Marketplace Program Manager, Webflow
Creation of over 30 premium Webflow templates
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Please note: My templates were initially branded as Marion & Co. and are now offered under the Joyflo name. Every template available under this brand has been designed and developed by me.
Recognized by top design companies and agencies
My work has been regularly featured on Webflow’s blog and recognized by leading design and Webflow development companies, including Muzli by InVision and Flow Ninja.
Please note: My templates were initially branded as Marion & Co. and are now offered under the Joyflo name. Every template available under these brand names has been designed and developed by me.
Assisting in Webflow's ecommerce campaign
In 2020, Webflow launched a marketing campaign to highlight their new Ecommerce functionality, showcasing the variety of commerce websites that could be created using their platform. Out of over fifty template designers, I was one of a select few chosen to contribute to the campaign by designing and developing a Webflow template specifically tailored for charity donations.
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Increasing ecommerce awareness and users
During the campaign, the team observed a substantial rise in Ecommerce template sales and successfully boosted awareness of Webflow's new ecommerce functionality. That same year, Webflow's order volume surged by 650%.
